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UNDER: high-coverage, high-definition color for a more natural, realistic look

Every year, new hair trends emerge, but one is here to stay: the embrace of products and services that highlight naturalness and sustainability. This trend has also influenced the world of hair color, as we now seek increasingly natural results, aiming for shades that closely match our original color and enhance our hair’s natural shine. Celebrities like Alexa Chung, Jessica Biel, Jennifer Lopez, and Angelina Jolie are prime examples of this style, which has gained popularity in recent years.

But what happens when gray hair starts to show, and we need high-coverage color? The main concern for those just beginning to dye their hair or doing so regularly is the often unnatural look that high-coverage colors can give—traditionally associated with flat, solid, and lackluster color results.

Given this, it’s no surprise that one of the top questions in salons is whether the color will look too artificial and far from one’s natural shade.

Aware of this need, Montibello marks yet another milestone in innovation with UNDER: high-coverage color that delivers high-definition results for a more natural, true-to-life color.

UNDER in 3 Key Points:

Here’s a breakdown of the three factors that make UNDER a truly revolutionary hair color.

1. High-Definition Color: Maximum Clarity and Detail

UNDER provides superior color resolution, ensuring a luminous, high-definition finish without oversaturating the hair. Unlike other dyes, its innovative formula achieves 100% coverage, delivering a more natural and realistic color. This revolutionary coloring technology provides an unprecedented level of detail and precision, resulting in hair with sublime brightness and a sharper, more precise color.

2. An Advanced, Effective, and Sustainable Formula: The Key to Its Success

What sets UNDER apart from other dyes is its advanced formula, unlike anything else on the market. Here’s a closer look: it’s vegan, with up to 93% naturally-derived ingredients and environmentally friendly. It’s biodegradable and uses patented technology to ensure full coverage, long-lasting color, and beautifully treated hair.

How does it work? Through three key innovations:

  • Glucamine Nature Tech Hybrid Technology: This system combines the power of a natural alkalizing agent (up to 70%), derived from biodegradable plant sugars, with a reduced ammonia content (maximum concentration of up to 30%). This technology ensures maximum color coverage and durability in a more sustainable and natural formula compared to conventional dyes.
  • Dual Pigmentation Power: UNDER’s pigments work from within the hair to the surface, creating a double color filling. Unlike other dyes, UNDER’s pigments are arranged in groups, avoiding color saturation and achieving a more natural finish without the “flat” effect that traditional dyes can leave.
  • Vegan Collagen: One of the formula’s star ingredients, this biotechnological complex protects both hair and scalp, adding elasticity and resilience to the hair fiber. The results are extraordinary: hair that’s protected, shiny, and vibrant for up to six weeks.

3. Total Versatility: A Color for All Hair Types and Styles

One of UNDER’s great advantages is its incredible versatility. This dye has been designed to adapt to any hair type, from fine to thick and resistant, covering everything from first grays to more stubborn ones.

Furthermore, it offers a wide color range with 50 shades, from neutral and natural hues to vibrant, intense colors.

Results That Speak for Themselves

Thanks to its cutting-edge technology, UNDER achieves unprecedented results in the world of hair color. Some of its benefits include:

  • 100% gray coverage
  • Greater color filling than conventional dyes
  • Absolute clarity, vibrancy, and luminosity
  • Hair that is 5 times more resilient and 2 times more resistant to breakage
  • Color that stays true to the original tone, with extraordinary shine, lasting 6 weeks

A Commitment to Sustainability

In addition to revolutionizing hair color, like the rest of Montibello’s products, UNDER is committed to caring for the planet. Its formula is biodegradable, vegan, and clean, with a low environmental impact. Its packaging is 100% recyclable, made with 95% recycled aluminum, and its production relies on 100% renewable energy.

This sustainable approach makes UNDER an ideal choice for those seeking more natural, realistic color results while caring for the environment.

In short, UNDER represents a new way of understanding hair color. Its high-definition results, versatility, and sustainability make it the perfect choice for anyone seeking natural, luminous, and long-lasting color without compromising the planet.

Discover UNDER and elevate your color experience to a new level!

 

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